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poita
31st July 2012, 11:01 PM
PLEASE NOTE

In the interests of keeping this thread easy to read, we will be updating the information in it as it comes to hand from the media or Opel themselves. Please continue all discussion here (http://www.opelaus.com/forums/showthread.php?33495-Opel-Launch-Discussion-Thread)

We are expecting further information to come through on the 2/8/12 - keep an eye on this thread for all the latest info leading up to September 1




http://www.goauto.com.au/mellor/mellor.nsf/story2/9275D03A71187A7ACA257A4C000A5021

OPEL will use the public’s huge residual awareness of the Astra small car nameplate in Australia and its German engineering heritage to help establish a foothold against established importers, particularly fellow German marque Volkswagen.

Previously sold in Australia under Holden badges, the Astra is expected to be Opel’s top seller when General Motors’ European division goes it alone as an “aspirational yet accessible” car brand in Australia through a 17-dealer network from September 1.

The dealerships will be dressed in the latest Opel global corporate identification signage and decor, becoming the first network in the world to fully adopt the revised scheme that only now is being applied to German dealerships.

Volkswagen will head the hit list of rival marques targeted by Opel, which has been established in Australia in a matter of just 10 months, thanks to backroom support of fellow GM subsidiary Holden.

Opel cars were previously sold under Holden badges in Australia, helping to provide a legacy that Opel will attempt to mine to advantage.

From top: Opel Australia's Bill Mott; Opel Corsa; Astra hatch; Insignia Sports Tourer; Mokka SUV.

Opel Australia managing director Bill Mott told Australian motoring media this week that his task to establish the brand in Australia would have been considerably harder without the legacy of Astra, which was discontinued locally when Holden switched to the cheaper, Chev-based Cruze in 2009.

“Astra has always been an Opel, and Astra is back,” he said.

Mr Mott said that, even though it had been four years since Astra was last sold in Australia, a brand awareness study by Roy Morgan had revealed the nameplate to be the third most recognisable small-car nameplate in the country.

Opel will open business with three model lines – the Astra small car and wagon, the Corsa light hatchback that was once sold in Australian as the Holden Barina, and the mid-size Insignia – the latter being the successor to the Vectra that was also a Holden until a few years ago.

With Holden now firmly aligned with the mainstream Chevrolet brand in GM’s universe, Opel will attempt to use its European cache to carve a niche with cars carrying its own thunderbolt badge – known as ‘the Blitz’ – and take on European brands such as VW, Peugeot, Citroen, Skoda and Renault, as well as high-end Japanese brands such as Honda, Mazda and Subaru.

Announcing pricing and launch specifications for the new range this week, Mr Mott said that of all those brands, Volkswagen was considered the main rival.

Mr Mott said Opel’s products were “absolutely on par” with VW’s, with Opel products scoring points on styling, innovation and value.

“I believe we stand absolutely eye to eye with VW,” he said.

Initially at least, Opel’s range will be tiny compared with the sprawling line-up offered by VW, which has been one of the fastest-growing car companies in Australia over the past several years.

Mr Mott said Opel Australia planned to focus on the three biggest passenger car segments in Australia – small, light and medium – before expanding its range over time.

He indicated the upcoming Opel Mokka compact SUV – a version of which will also be sold as the Holden Trax in Australia and Buick Encore in the United States – would be on the wishlist of vehicles for local sale, adding the fast-growing compact SUV segment to its coverage.

With the Mokka due to be released in Europe late this year, it could feasibly be on sale in Australia by the middle of next year.

Opel’s planned all-new convertible is also on the agenda as a halo product, and that might be out and about in Europe within six months.

For now, Opel Australia will use its three-door Astra GTC hatch as an image leader, becoming one of a dwindling number of companies to market a small and sporty three-door hatchback, and the only one in the small-car class under $30,000.

The Opel range will start with the 1.4-litre Corsa three-door hatch in the middle of the light car brigade at $16,490, with Astra starting at $23,990 for the five-door hatch, followed by the three-door Astra GTC at $28,990.

The flagship Insignia – available in sedan and Sports Tourer wagon body styles – will kick off at $38,490 for the base petrol sedan, with a $2000 premium for the wagon.

The Insignia will be launched with a pair of 2.0-litre four-cylinder turbocharged engines in diesel and petrol, although there is a chance that the hot Insignia OPC with its Holden-made 239kW turbo 2.8-litre V6 will add some spice to the range at a later point.

OPC variants are also available in Europe in the Corsa and Astra ranges, but Mr Mott said he had not been told yet if these models would be made available to Australia.

Asked if Opel’s parlous financial state in Europe would deter buyers in Australia, Mott said Opel had the support of a profitable GM, which had made it clear that its European arm was not for sale.

“Opel is simply too fundamental to GM,” he said.

Mr Mott said Opel had struck problems because it was too reliant on the European market, which had fallen on hard times, and did not have the positive exposure to markets such as China that some of its rivals enjoyed.

He said Opel had set about addressing that by widening its footprint to countries such as Australia.

All of the Opel dealerships appointed to date are in metropolitan areas across the five states and the ACT, with Victoria getting the most – five – including four in Melbourne and one in Geelong.

A further seven dealerships are being sought in major regional areas of Queensland and New South Wales, all of which are expected to be up and running in the first half of 2013.

Establishing the initial dealer network will be done in something of a rush, with signage and other appointments demanded under the new corporate identification rules only arriving at the various sites a couple of weeks ahead of the scheduled September 1 opening.

Mr Mott said some dealerships might not have completed their fit-out by the start of sales and marketing operations, but they would still sell cars.

The first major batch of vehicles is also expected to arrive in mid-August from Opel plants in Germany, Poland and Spain.

Opel will use its German slogan ‘Wir Leben Autos’ (we live cars) on all of its advertisements to help show off the company’s German origins.

As well, two billboard concepts shown in the Opel presentation even used German language.

Mr Mott said the German background of Opel was a positive for the brand in Australia, where German cars were regarded as high quality, and the company planned to use the positive sentiment towards German cars to its advantage.

In Australia, sales of German cars have risen 62 per cent since 2010, with VW rocketing 306 per cent.

Mr Mott declined to outline a sales target for Opel in Australia, despite a senior executive of the company in Germany last year saying the figure was 15,000 units a year.

He said that might happen in time, but the focus was on establishing the brand first.

poita
31st July 2012, 11:04 PM
So to summarise

"The Opel range will start with the 1.4-litre Corsa three-door hatch in the middle of the light car brigade at $16,490, with Astra starting at $23,990 for the five-door hatch, followed by the three-door Astra GTC at $28,990.

The flagship Insignia – available in sedan and Sports Tourer wagon body styles – will kick off at $38,490 for the base petrol sedan, with a $2000 premium for the wagon."

gmonkey
31st July 2012, 11:29 PM
Opel Astra specifications

Opel Astra 1.4 turbo
Price: from $23,990
Body style: 5dr hatch
Engine: 1.4-litre 4-cylinder turbo
Power: 103kW at 4900-6000rpm
Torque: 200Nm at 1850-4900rpm (220Nm with overboost)
Transmission: 6-spd manual (or 6-spd auto)
0-100km/h: 9.9 seconds (10.2sec)
Fuel consumption: 5.9L/100km (6.7L/100km)
CO2 emmissions: 139g/km (156g/km)

Opel Astra 2.0 diesel
Price: from $27,990
Body style: 5dr hatch
Engine: 2.0-litre 4-cylinder turbo diesel
Power: 121kW at 4000rpm
Torque: 350Nm at 1750-2500rpm
Transmission: 6-spd manual (or 6-spd auto)
0-100km/h: 9.0 seconds (9.2sec)
Fuel consumption: 4.7L/100km (5.9L/100km)
CO2 emmissions: 124g/km (156g/km)

Opel Astra 1.6 turbo
Price: from $28,990
Body style: 5dr hatch
Engine: 1.6-litre 4-cylinder turbo
Power: 132kW at 5500rpm
Torque: 230Nm at 2200rpm
Transmission: 6-spd manual (or 6-spd auto)
0-100km/h: 8.5 seconds (9.0sec)
Fuel consumption: 7.0L/100km (7.3L/100km)
CO2 emmissions: 164g/km (171g/km)

Opel Astra Sports Tourer 1.4 turbo
Price: from $27,990
Body style: wagon
Engine: 1.4-litre 4-cylinder turbo
Power: 103kW at 4900-6000rpm
Torque: 200Nm at 1850-4900rpm (220Nm with overboost)
Transmission: 6-spd auto
0-100km/h: 10.2 seconds
Fuel consumption: 6.7L/100km
CO2 emmissions: 156g/km

Opel Astra Sports Tourer 2.0 diesel
Price: from $31,990
Body style: wagon
Engine: 2.0-litre 4-cylinder turbo diesel
Power: 121kW at 4000rpm
Torque: 350Nm at 1750-2500rpm
Transmission: 6-spd auto
0-100km/h: 9.2 seconds
Fuel consumption: 5.9L/100km
CO2 emmissions: 156g/km

Opel Astra Sports Tourer 1.6 turbo
Price: from $32,990
Body style: wagon
Engine: 1.6-litre 4-cylinder turbo
Power: 132kW at 5500rpm
Torque: 230Nm at 2200rpm
Transmission: 6-spd auto
0-100km/h: 9.0 seconds
Fuel consumption: 7.3L/100km
CO2 emmissions: 171g/km

Opel Astra GTC
Price: from $28,990
Body style: 3dr hatch
Engine: 1.4-litre 4-cylinder turbo
Power: 103kW at 4900-6000rpm
Torque: 200Nm at 1850-4900rpm (220Nm with overboost)
Transmission: 6-spd manual (or 6-spd auto)
0-100km/h: 9.9 seconds (10.3sec)
Fuel consumption: 6.0L/100km (6.9L/100km)
CO2 emmissions: 142g/km (162g/km)

Opel Astra GTC Sport
Price: from $34,990
Body style: 3dr hatch
Engine: 1.6-litre 4-cylinder turbo
Power: 132kW at 5500rpm
Torque: 230Nm at 2200rpm
Transmission: 6-spd manual
0-100km/h: 8.3 seconds
Fuel consumption: 7.3L/100km
CO2 emmissions: 171g/km

Astra Pricing


Opel Astra 5dr hatch 1.4 petrol manual $23,990
Opel Astra 5dr hatch 1.4 petrol auto $25,990
Opel Astra 5dr hatch 2.0 diesel manual $27,990
Opel Astra 5dr hatch 2.0 diesel auto $29,990

Opel Astra Select 5dr hatch 1.6 petrol manual $28,990
Opel Astra Select 5dr hatch 1.6 petrol auto $30,990
Opel Astra Select 5dr hatch 2.0 diesel manual $31,990

Opel Astra Select 5dr hatch 2.0 diesel auto $33,990
Opel Astra Sports 5dr hatch 1.6 petrol manual $33,490
Opel Astra Sports 5dr hatch 1.6 petrol auto $35,490

Opel Astra Sports Tourer 1.4 petrol auto $27,990
Opel Astra Sports Tourer 2.0 diesel auto $31,990
Opel Astra Select Sports Tourer 1.6 petrol auto $32,990
Opel Astra Select Sports Tourer 2.0 diesel auto $35,990

Opel Astra GTC 1.4t petrol manual $28,990
Opel Astra GTC Sports 1.6t petrol manual $33,990

Opel Corsa Specifications:

Corsa 1.4 Three Door Hatch
Price: from $16,490
Body style: Hatch
Engine: 1.4-litre 4-cylinder petrol
Power: 74kw at 600rpm (has to be a typo)
Torque: 130nm
Transmission: 5-spd Manual
0-100km/h: 11.9 seconds
Fuel consumption: 5.8L/100km

Corsa 1.4 Colour-Edition
Price: from $18,490 (+$2,000 auto)
Body style: Hatch
Engine: 1.4-litre 4-cylinder petrol
Power: 74kw at 600rpm (has to be a typo)
Torque: 130nm
Transmission: 5-spd Manual or 4-spd Auto
0-100km/h: 11.9 seconds or 13.9 (auto)
Fuel consumption: 5.8L/100km or 6.3l/100km(auto)

Corsa Enjoy 5 Door Hatch
Corsa 1.4 Three Door Hatch
Price: from $18,990 (+$1,910 auto)
Body style: Hatch
Engine: 1.4-litre 4-cylinder petrol
Power: 74kw at 600rpm (has to be a typo)
Torque: 130nm
Transmission: 5-spd Manual or 4-spd Auto
0-100km/h: 11.9 seconds or 13.9 (auto)
Fuel consumption: 5.8L/100km or 6.3l/100km(auto)

Corsa Pricing:

Corsa 1.4 three-door manual Hatch - $16490
Corsa 1.4 Colour Edition three-door manual Hatch - $18490
Corsa 1.4 Colour Edition three-door auto Hatch - $20490
Corsa 1.4 Enjoy five-door manual Hatch - $18990
Corsa 1.4 Enjoy five-door auto Hatch - $20900

Opel Insignia Specifications:

Insignia 2.0t Petrol
Price: from $38,490 (+$2,000 wagon, +$6,500 select luxury pack)
Body style: Notchback or Wagon
Engine: 2.0-litre 4-cylinder turbo petrol
Power: 162kw
Torque: 350nm @ 2000-4000rpm
Transmission: 6-spd Auto
0-100km/h: 7.8sec (8.1 wagon)
Fuel consumption: 8.8L/100km (9.0l/100km wagon)

Insignia 2.0t Diesel
Price: from $39,990 (+$2,000 wagon, +$6,500 select luxury pack)
Body style: Notchback or Wagon
Engine: 2.0-litre 4-cylinder turbo diesel
Power: 118kw
Torque: 350nm @ 1750-2500rpm
Transmission: 6-spd Auto
0-100km/h: 9.6sec (10.1 wagon)
Fuel consumption: 5.7L/100km (6.0l/100km wagon)

Insignia Pricing:
Insignia Sedan 2.0T Petrol auto - $38,490
Insignia Sedan 2.0T Diesel auto - $39,990
Insignia Select Sedan 2.0T Petrol auto - $44,990
Insignia Select Sedan 2.0T Diesel auto - $46,490
Insignia Sports Tourer 2.0T Petrol auto - $40,490
Insignia Sports Tourer 2.0T Diesel auto - $41,990
Insignia Select Sports Tourer 2.0T Petrol auto - $46,990
Insignia Select Sports Tourer 2.0T Diesel auto - $48,490





Complete List:
Insignia Sedan 2.0T Petrol auto - $38,490
Insignia Sedan 2.0T Diesel auto - $39,990
Insignia Select Sedan 2.0T Petrol auto - $44,990
Insignia Select Sedan 2.0T Diesel auto - $46,490

Insignia Sports Tourer 2.0T Petrol auto - $40,490
Insignia Sports Tourer 2.0T Diesel auto - $41,990
Insignia Select Sports Tourer 2.0T Petrol auto - $46,990
Insignia Select Sports Tourer 2.0T Diesel auto - $48,490

Corsa 1.4 three-door manual Hatch - $16490
Corsa 1.4 Colour Edition three-door manual Hatch - $18490
Corsa 1.4 Colour Edition three-door auto Hatch - $20490
Corsa 1.4 Enjoy five-door manual Hatch - $18990
Corsa 1.4 Enjoy five-door auto Hatch - $20900

Opel Astra 5dr hatch 1.4 petrol manual $23,990
Opel Astra 5dr hatch 1.4 petrol auto $25,990
Opel Astra 5dr hatch 2.0 diesel manual $27,990
Opel Astra 5dr hatch 2.0 diesel auto $29,990

Opel Astra Select 5dr hatch 1.6 petrol manual $28,990
Opel Astra Select 5dr hatch 1.6 petrol auto $30,990
Opel Astra Select 5dr hatch 2.0 diesel manual $31,990

Opel Astra Select 5dr hatch 2.0 diesel auto $33,990
Opel Astra Sports 5dr hatch 1.6 petrol manual $33,490
Opel Astra Sports 5dr hatch 1.6 petrol auto $35,490

Opel Astra Sports Tourer 1.4 petrol auto $27,990
Opel Astra Sports Tourer 2.0 diesel auto $31,990
Opel Astra Select Sports Tourer 1.6 petrol auto $32,990
Opel Astra Select Sports Tourer 2.0 diesel auto $35,990


Please note: prices exclude any on-road costs

Nurb608
1st August 2012, 08:56 PM
In regards to spec levels, more on this will be realeased tomorrow. The Opel team are back at work then, coming back from the product release to the Journalists. Stay tuned....